Legal
Terms of Service
Application: Crumely (the “App”) Provider: Adrian Gaik Software, a business established under the laws of Poland, with business address at Armeńska 5/8 street, 52-121, Wrocław, Poland, NIP/VAT ID: PL8992914427 (“Crumely”, “we”, “us”, “our”). Contact: legal@crumely.app · support@crumely.app Effective date: - Last updated: - Version: 1.0
IMPORTANT — PLEASE READ CAREFULLY. These Terms and Conditions (the “Terms”) form a binding legal agreement between you (“you”, “your”, “User”) and Crumely, a provider established in Poland and making the App available globally through Apple App Store and Google Play. By creating an account, accessing, downloading, installing, or using the App, you confirm that you have read, understood, and agreed to be bound by these Terms, and that you have read our Privacy Policy, which explains how we process personal data. If you do not agree to these Terms, do not create an account and do not use the App.
These Terms are governed primarily by Polish law, but nothing in these Terms limits any mandatory consumer protections that apply in your country of habitual residence or in any jurisdiction whose non-waivable laws apply to you.
1. Definitions
1.1. “Account” means the personal user account created through the App. 1.2. “Content” means any data, text, images, recipes, baking plans, collections, reviews, comments, links, metadata, ratings, or other materials submitted, uploaded, generated, or transmitted by you in or through the App. 1.3. “Community Content” means Content that you publish, share, or otherwise make available to other Users through community-facing features of the App. 1.4. “Subscription” means a paid plan (e.g., Basic, Community, Pro) providing access to additional features of the App. 1.5. “Third-Party Services” means services provided by parties other than Crumely that the App integrates with, including but not limited to Apple App Store, Google Play, RevenueCat, Convex, Sentry, PostHog, OpenAI, Resend, Google (YouTube API Services), and the video platforms whose links you may submit for import (currently YouTube, TikTok, and Instagram). 1.6. “Applicable Law” means all laws, regulations, and rules applicable to you or to us, including Polish law, European Union law, the General Data Protection Regulation (Regulation (EU) 2016/679, “GDPR”), the EU Digital Services Act (Regulation (EU) 2022/2065, “DSA”), the EU Consumer Rights Directive (Directive 2011/83/EU), the Digital Content Directive (Directive (EU) 2019/770), and, where applicable, mandatory laws in countries where the App is made available, including U.S. federal and state laws such as the Children’s Online Privacy Protection Act (“COPPA”) and applicable U.S. state privacy laws.
2. Eligibility and Account
2.1. Minimum age. You must be at least 16 years old to create an Account (or older where Applicable Law requires a higher age of digital consent). The App is not directed to children under 13, and we do not knowingly collect personal data from children under 13 (COPPA). If you are a minor where you reside, you may only use the App with the verifiable consent of a parent or legal guardian who agrees to be bound by these Terms on your behalf. Where a platform (such as the Apple App Store or Google Play) provides age-category or parental-consent signals that Applicable Law requires us to honor, we may rely on and act upon those signals.
2.2. Capacity. You represent that you have full legal capacity to enter into these Terms and that you are not barred from using the App under Applicable Law.
2.3. Account creation. You must provide accurate, complete, and current information when creating your Account, including a valid email address and a password meeting our minimum security requirements (minimum 8 characters, with uppercase, lowercase, digit, and symbol). You are responsible for keeping your credentials confidential and for all activity that occurs under your Account.
2.4. One Account per person. You may not create more than one Account, share your Account, or transfer your Account to any other person without our prior written consent.
2.5. Security. You must notify us promptly at security@crumely.app of any actual or suspected unauthorized use of, or unauthorized access to, your Account.
3. The Service
3.1. Description. The App is a recipe and baking-management product that allows Users to create, store, organize, scale, plan, and (where the relevant Subscription permits) share, discover, and remix recipes, baking plans, and collections. The App offers an offline-first experience on mobile devices and synchronizes data to our backend when online.
3.2. Core features available to all Users: personal recipe book, ingredient scaling and calculations, collections, system/starter recipes, private baking plans, offline access on supported devices, and submission of UGC reports concerning visible Community Content.
3.3. Subscription-gated features are described in Section 7.
3.4. No professional advice. The App provides recipes, baking instructions, ingredient information, and AI-assisted recipe imports for informational and culinary purposes only. The App does not provide medical, nutritional, allergen, dietary, or food-safety advice. You are solely responsible for verifying the suitability and safety of any recipe, ingredient, or preparation method for you and anyone you serve, including with respect to allergens, intolerances, dietary restrictions, age, pregnancy, medication interactions, and food hygiene. If you have any health concern, consult a qualified professional.
3.5. Service availability. We strive to keep the App available but do not warrant uninterrupted, error-free, or secure operation. We may suspend or modify the App, in whole or in part, for maintenance, security, or operational reasons.
3.6. Technical requirements. Use of the App requires: (a) an iOS or Android device compatible with the current App version, as indicated in the Apple App Store or Google Play listing; (b) an Internet connection for account creation, synchronization, community features, Subscriptions, and AI-assisted imports (core recipe features remain available offline after initial sign-in); and © a valid email address capable of receiving verification messages. You bear your own device, network, and data-transmission costs.
4. License to Use the App
4.1. Subject to your compliance with these Terms, we grant you a limited, personal, non-exclusive, non-transferable, non-sublicensable, revocable license to download, install, and use the App on devices you own or control, solely for your personal, non-commercial use, except where a Subscription expressly permits otherwise.
4.2. The license is conditional. We may suspend or terminate it as set out in these Terms. All rights not expressly granted are reserved.
4.3. App Store rules. If you obtained the App through the Apple App Store or Google Play, your use is also subject to the applicable store terms. The Apple and Google additional terms set out in Section 23 apply where relevant.
5. User Content and Licenses
5.1. Ownership. As between you and Crumely, you retain all rights you have in your Content. You are solely responsible for your Content and for ensuring you have all rights, permissions, and consents necessary to submit it.
5.2. License to Crumely. You grant Crumely a worldwide, non-exclusive, royalty-free, sublicensable (to our processors and infrastructure providers strictly for operating the App), transferable license to host, store, reproduce, adapt (for technical purposes such as format conversion, scaling, thumbnailing, indexing, and synchronization), display, and transmit your Content solely as necessary to operate, provide, secure, back up, and improve the App for you. For private Content (e.g., personal recipes, baking plans, private collections, drafts), this license is limited to operating the App for your own use.
5.3. License for Community Content. When you publish Community Content (for example, by publishing a recipe, allowing other Users to save, collect, link, or remix it, or by posting a Baked & Liked review), you additionally grant Crumely a worldwide, non-exclusive, royalty-free, sublicensable (only to our processors and infrastructure providers strictly for the purpose of operating and securing the community features of the App) and transferable license to host, store, reproduce, adapt (for technical purposes such as format conversion, scaling, thumbnailing, indexing, snapshotting, and synchronization), display, and transmit your Community Content, and you grant other Users a worldwide, non-exclusive, royalty-free, non-sublicensable, non-transferable license to access, view, save, include in collections and baking plans, link, snapshot (as a read-only versioned shadow as further described in Section 5.4), remix into new derivative recipes, share within the App, and otherwise interact with that Community Content solely through features provided by the App. This license persists for as long as other Users continue to reference, save, or include your Community Content in their own libraries, even after you remove the original. If you delete your Account without first deleting or unpublishing your Community Content, your published Community Content may remain available in the App with an anonymized author label, as further described in Section 19.4 and the Privacy Policy.
5.4. Versioned shadow snapshots. You acknowledge that, in order to provide stable saved-recipe, collections, baking-plan, and recipe-link features, when another User saves, collects, links, or adds your published recipe to a baking plan, the App may create a read-only versioned snapshot (“shadow”) of that recipe as it existed at the time. Shadows are not editable copies and do not transfer ownership of your Content; they exist to preserve the integrity of the saving User’s library if you later edit, unpublish, or delete the original. Subsequent edits to your original recipe are not automatically applied to existing shadows. If you delete or unpublish the original, retention of existing shadows by referencing Users is permitted under the license in Section 5.3.
5.5. Remix. Remixing creates a separate, editable, owned recipe for the remixing User, with attribution to the original recipe via an inspired-by reference. You agree that other Users may remix your published Community Content through this feature.
5.6. Feedback. If you submit suggestions, ideas, or feedback about the App, you grant us a perpetual, irrevocable, worldwide, royalty-free license to use them without restriction or obligation to you.
5.7. Images and special-category data. Photographs and other images you submit may incidentally reveal information that the GDPR treats as a special category of personal data (for example, data that could indicate health, religious or philosophical beliefs, or similar). By submitting such an image, you give your explicit consent under Article 9(2)(a) GDPR to our processing of any special-category personal data it contains, strictly for the purposes of operating the App as described in these Terms and our Privacy Policy. This consent is collected as a distinct, affirmative step: before you upload an image for the first time, the App shows you a clear, separate confirmation prompt explaining this processing, and we record your consent and enforce it on our servers, which will not authorise the upload until you have confirmed. It is not inferred from the act of uploading alone. You must not upload images that reveal special-category data about other people unless you have a lawful basis to do so, and you must not upload special-category data of any kind that you are not entitled to share. You may withdraw this consent at any time by deleting the relevant Content; withdrawal does not affect processing carried out before withdrawal. Please note, however, that once you publish Community Content, copies, versioned shadows, remixes, and references held by other Users may persist even after you delete the original Content or your Account, as described in Sections 5.3 and 5.4. Deleting your Account therefore does not guarantee removal of special-category data contained in Community Content you have published. For this reason, you should not include special-category data in images or other Content that you publish as Community Content, and where you wish to withdraw consent you should delete the specific Content before it is saved, collected, shadowed, remixed, or otherwise referenced by other Users.
5.8. No obligation. We are under no obligation to host, store, display, distribute, back up, or preserve any Content and may remove, restrict, or refuse Content at our reasonable discretion, particularly where required by Applicable Law or to enforce these Terms.
6. Acceptable Use
6.1. You agree not to, and not to permit any third party to:
(a) use the App in violation of Applicable Law or any third-party rights, including intellectual property, privacy, publicity, defamation, consumer protection, or competition laws; (b) upload, publish, transmit, or otherwise make available any Content that is unlawful, fraudulent, infringing, defamatory, obscene, sexually explicit, exploitative of minors, threatening, harassing, hateful, discriminatory, or that incites violence, including any child sexual abuse material and any intimate imagery of an identifiable person shared without that person’s consent (including AI-generated or manipulated “deepfake” imagery — see Section 8.10); © impersonate any person or entity, or misrepresent your affiliation; (d) attempt to gain unauthorized access to the App, other Accounts, or any Crumely systems, or interfere with or disrupt the integrity, security, or performance of the App; (e) reverse engineer, decompile, disassemble, or otherwise attempt to derive the source code of the App, except to the extent permitted by Applicable Law that cannot be excluded by contract; (f) use the App, or any Content obtained from it, to train, develop, evaluate, fine-tune, or benchmark any machine learning model or artificial intelligence system, without our prior written consent; (g) scrape, crawl, harvest, mirror, or systematically extract data from the App except as expressly permitted by us or by the App’s documented interfaces; (h) circumvent or attempt to circumvent any access, usage, quota, rate-limit, paywall, content protection, authentication, or security measures, including subscription gating, AI import quotas, and idempotency controls; (i) submit malicious code, viruses, worms, or any technology that may harm the App or its Users; (j) submit knowingly false or abusive UGC reports under Section 8; (k) use the App or any Subscription on behalf of a business or for commercial purposes, including reselling, sublicensing, or providing the App as a service, unless expressly permitted in writing; (l) submit URLs, video links, images, or text for AI import that are not http(s) (in the case of URLs and video links), that target localhost or private networks, that contain credentials, that point to video platforms we do not support, or that you do not have the lawful right to submit; (m) use the App in any manner that could overload, impair, or compromise our infrastructure or Third-Party Services.
6.2. We may investigate suspected violations and take any action we consider appropriate, including removing Content, restricting features, suspending or terminating your Account, and reporting to competent authorities. In particular, we report apparent child sexual abuse material to the U.S. National Center for Missing & Exploited Children (NCMEC) and to other competent authorities where required by Applicable Law (including 18 U.S.C. § 2258A), and we cooperate with law enforcement.
7. Subscriptions and Payment
7.1. Tiers. The App offers the following Subscription tiers, in strictly additive order: Free, Basic, Community, Pro.
7.2. Free provides the personal recipe book, ingredient calculations, collections, private baking plans, system recipes, and offline access on supported devices.
7.3. Basic adds limited AI-assisted recipe imports (currently up to 10 AI imports per subscription period; quota refreshes when a new period starts).
7.4. Community adds community browsing, publishing, and save/remix/include workflows for creator recipes, plus an increased AI import quota (currently up to 25 AI imports per subscription period).
7.5. Pro (where available) is intended to add a substantially higher AI import quota, bulk imports, events, multi-recipe management, and calendar planning. Where Pro is marked as “coming soon”, it is not purchasable in-app, and we make no commitment as to feature scope, availability, or timing.
7.6. Purchases. Paid Subscriptions are sold and processed by the platform on which you obtained the App (Apple App Store via in-app purchase on iOS, Google Play Billing on Android) and are managed through RevenueCat as our subscription management provider. All purchases, renewals, refunds, taxes, and billing are subject to the applicable platform’s terms (Apple Media Services Terms or Google Play Terms of Service), in addition to these Terms.
7.7. Auto-renewal. Subscriptions automatically renew at the end of each billing period unless cancelled at least 24 hours before the end of the current period through the platform’s subscription management settings. Renewal charges are billed by the applicable platform at the then-current price shown or otherwise disclosed by that platform. Where a free trial is offered through the platform, the trial converts to a paid Subscription at the disclosed price unless cancelled before the trial ends. Uninstalling the App or deleting your Account does not cancel your Subscription — you must cancel through your platform’s subscription settings (on iOS: Settings → [your name] → Subscriptions; on Android: Google Play → profile → Payments & subscriptions → Subscriptions). Cancellation takes effect at the end of the current billing period.
7.8. Price changes. We may change Subscription prices and features. Material price changes will be communicated in advance through the App or by email and, where required, will require your renewed consent. If you do not accept a price change, you may cancel before it takes effect.
7.9. Quota consumption. A successful AI import consumes one unit of quota. A failed import that does not produce a recipe does not consume quota (Section 9.5). Cancellations or retries of a job that already produced a recipe do not restore quota. Quota does not roll over between periods and is not refundable in cash.
7.10. Server-side authority. Tier entitlements are verified server-side against RevenueCat. Client-side state is used only for immediate UX. If verification establishes that your effective tier is lower than what your device displays, the App will downgrade your access accordingly.
7.11. Effect of downgrade or expiry. If your paid Subscription ends, expires, is cancelled, paused, or otherwise becomes inactive, your effective tier resolves to Free. Previously cached protected content for which you no longer have entitlement (e.g., full community recipe details belonging to other Users) will be removed from your device or replaced with preview-only metadata. Your own Content, saved references, collections, and baking plans are preserved subject to the visibility rules of Section 5 and Section 8.
7.12. Refunds. Refunds are governed by the policy of the platform through which you purchased the Subscription. Crumely does not directly process refunds for platform-billed purchases. Statutory consumer rights, including the EU right of withdrawal where applicable (Section 17), are not affected.
8. Community Features, Visibility, and Reporting
8.1. Publishing. Publishing a recipe makes it Community Content and grants the licenses in Section 5. Publishing at least one recipe also makes your baker profile — your display name (or a fallback author label), avatar, bio, and published recipe count — visible to other Users on a public profile page, findable through in-App baker search, and eligible to appear in featured-baker sections of the App, as further described in the Privacy Policy. If you do not want your profile to be visible to other Users, do not publish recipes, or delete or unpublish all of your published recipes. Personal/private recipes remain private and are not visible to other Users.
8.2. Saves, collections, baking plans, and remixes. Other Users may save, collect, include in baking plans, link, and remix your Community Content. Such interactions may create shadow snapshots as described in Section 5.4.
8.3. Reviews (“Baked & Liked”). Users with online access may submit ratings, notes, and creation photos for readable non-owned recipes. Reviews submitted via a shadow are attached to the canonical original recipe. Each User may submit one editable review per canonical recipe. Recipe owners may not review their own recipes. Reviews must comply with Section 6.
8.4. Reporting illegal or violating content (DSA notice and action). If you consider that Community Content or a review is illegal or violates these Terms, you may submit a notice through the in-App report flow. Notices should include the targeted content, the reason from the available list, and any supporting details. The in-App report flow currently covers community recipes and reviews; if you consider a baker profile (for example, a bio or avatar) to be illegal or in violation of these Terms, you may submit a notice by email to legal@crumely.app, and we will process it in the same manner. We process notices in a timely, diligent, non-arbitrary, and objective manner. Repeated unique reports against the same target, or any high-severity notice, place the target into pending review for moderation. We may, in our discretion and in accordance with the DSA, restrict visibility, remove, or otherwise act on reported content, and we may suspend Accounts that repeatedly submit manifestly unfounded notices. We use limited automated tooling in moderation: reports from multiple unique reporters against the same target, or a single report citing a high-severity reason, automatically place the target into a pending-review queue. Automated tooling only queues and flags content — it does not remove content or restrict visibility. Moderation decisions (such as restricting visibility, hiding or removing content, or applying account-level restrictions) are made by a human reviewer.
8.5. Statement of reasons. Where we restrict visibility of, demote, remove, or suspend access to your Content under Section 8.4, we will provide a statement of reasons as required by Article 17 DSA, except where Applicable Law does not require it.
8.6. Internal complaint handling. Decisions taken under Section 8.4 may be contested by you via appeals@crumely.app within six months of the decision. We will review appeals without undue delay and respond in writing.
8.7. Out-of-court dispute settlement (Article 21 DSA). Crumely is a micro or small enterprise within the meaning of Commission Recommendation 2003/361/EC. Under Article 19 DSA, such enterprises are exempt from the online-platform obligations of Section 3 of Chapter III of the DSA, including the certified out-of-court dispute settlement mechanism of Article 21. We nevertheless review appeals submitted under Section 8.6 in good faith. In Poland, the President of the Office of Electronic Communications (Urząd Komunikacji Elektronicznej, https://www.uke.gov.pl) is expected to act as Digital Services Coordinator; as of the Effective date of these Terms, the Polish act formally designating and empowering the Digital Services Coordinator has not yet entered into force, and we will update this Section once it does. Nothing in this Section limits your right to bring proceedings before a competent court or to use the consumer ADR and assistance options described in Section 17.5.
8.8. DSA transparency and SME status. As a micro or small enterprise within the meaning of Commission Recommendation 2003/361/EC, we are exempt from the online-platform obligations of Section 3 of Chapter III of the DSA (Articles 19-28, including internal complaint handling under Article 20 and out-of-court dispute settlement under Article 21) and from the transparency reporting obligation under Article 15(2) DSA, for so long as we remain below the relevant thresholds. We continue to operate the notice-and-action and statement-of-reasons mechanisms required of all hosting providers by Articles 16 and 17 DSA, and we voluntarily operate the internal complaint (appeal) channel described in Section 8.6.
8.9. Points of contact (Articles 11 and 12 DSA). Our single point of contact for Member State authorities, the European Commission, and the European Board for Digital Services, and also our single point of contact for recipients of the service, is legal@crumely.app. Communications may be addressed to us in English or Polish. Recipients of the service may also use the in-App report and support flows; communication through the designated email address is handled by a human and is not solely automated.
8.10. Non-consensual intimate imagery (48-hour removal). We prohibit intimate or sexually explicit imagery of an identifiable person shared without that person’s consent, including AI-generated or manipulated (“deepfake”) imagery. If you are the person depicted (or are authorized to act on that person’s behalf), you may request removal by contacting legal@crumely.app or by using the in-App report flow. Your request should include: (a) an identification or description of the content and information reasonably sufficient for us to locate it (for example, a recipe or review identifier or share link); (b) a good-faith statement that the depiction is non-consensual; © your contact information; and (d) your physical or electronic signature. We will remove reported non-consensual intimate imagery within 48 hours of receiving a valid request and will make reasonable efforts to remove identical copies of it, in accordance with the U.S. TAKE IT DOWN Act and other Applicable Law.
9. AI-Assisted Imports
9.1. The App offers AI-assisted recipe import features that process web page URLs, images, links to videos on supported platforms (currently YouTube, TikTok, and Instagram), or recipe text you share into the App, and return structured recipe data. These features use third-party AI models (currently OpenAI). Submitted inputs, and text and metadata extracted from them, may be transmitted to the AI provider solely for the purpose of generating the import result. For video links, the App does not download, upload, or analyze the video or audio itself: publicly available page content or caption text is retrieved (in part directly from your device, as described in the Privacy Policy), video metadata for YouTube links is retrieved server-side through the YouTube Data API, and only extracted text and metadata are processed.
9.2. No guarantee of accuracy. AI-generated output may contain errors, omissions, mis-translations, or incorrect ingredient amounts. You are solely responsible for reviewing, correcting, and verifying any imported recipe before saving, sharing, or using it, particularly with respect to safety and allergens (Section 3.4).
9.3. Permitted inputs. You may only submit URLs, video links, images, or text that you have the lawful right to submit and that comply with Section 6, including the input constraints in Section 6.1(l) and the prohibition against using the App to train AI models in Section 6.1(f).
9.4. Quotas and abuse. AI imports are quota-limited per Subscription tier (Section 7.9). We may apply additional anti-abuse limits and may refuse processing of inputs that appear unsafe, unlawful, or violative of these Terms.
9.5. Importing recipes. Crumely can bring recipes in from a web link, a photo, a video link, or text you share into the App by reading them automatically. Because every page, image, and video is put together differently, we can’t promise that an import will always work, or that every ingredient, amount, and step will come through correctly.
Imported recipes open in the editor for you to review and correct before saving, and you’re responsible for checking them (Section 3.4). If an import doesn’t produce a recipe, it won’t count toward your plan’s AI import quota (Section 7.9).
We provide importing on a best-effort basis and don’t guarantee any particular result.
9.6. YouTube API Services. The video import feature uses YouTube API Services to retrieve public video metadata. By using the video import feature with YouTube links, you agree to be bound by the YouTube Terms of Service (https://www.youtube.com/t/terms). Google’s Privacy Policy (https://policies.google.com/privacy) applies to Google’s processing in connection with YouTube API Services.
9.7. AI transparency. Recipes produced by the import feature are generated with the assistance of artificial intelligence and may therefore contain errors. The App identifies AI-assisted imports as such in the user interface, and import records include the AI model used. This Section, together with the in-App notices, is intended to satisfy the transparency obligations of Article 50 of Regulation (EU) 2024/1689 (the “EU AI Act”) to the extent they apply to the App.
10. Intellectual Property
10.1. The App, including its software, design, branding, trademarks, logos, system recipes, and any related materials, is owned by Crumely or its licensors and is protected by intellectual property laws. Except for the limited license in Section 4, no rights are granted to you.
10.2. “Crumely” and associated logos are trademarks of Crumely. You may not use them without our prior written consent.
10.3. Copyright notices.
(a) EU / Poland (DSA Article 16 and Polish law). If you believe Community Content available through the App infringes your copyright or related rights protected under Polish or EU law (including under the Polish Act of 4 February 1994 on Copyright and Related Rights, the Polish Act of 18 July 2002 on the Provision of Services by Electronic Means (Ustawa o świadczeniu usług drogą elektroniczną, in particular Articles 14–15), and Directive (EU) 2019/790 on Copyright in the Digital Single Market), you may submit a notice to copyright@crumely.app. The notice should be sufficiently precise and adequately substantiated and should include, in line with Article 16(2) DSA: (i) a sufficiently substantiated explanation of why you consider the content to be infringing; (ii) a clear indication of the exact electronic location of the content (for example, the recipe or review identifier or share link); (iii) your name and contact details (an email address is sufficient, except where required otherwise by law); and (iv) a statement confirming your good-faith belief that the information in the notice is accurate and complete. Upon receipt we will act on your notice in a timely, diligent, non-arbitrary, and objective manner, and we will notify you of our decision and the means of redress (including the internal complaint mechanism in Section 8.6 and the judicial and consumer redress options described in Sections 8.7, 17, and 18) in accordance with Article 16(5) DSA.
(b) United States (DMCA). For U.S. Users, notices under the Digital Millennium Copyright Act (17 U.S.C. § 512) should include the elements required by 17 U.S.C. § 512©(3) and be sent to copyright@crumely.app.
© Repeat infringers. We will respond to valid notices and may, in our discretion and in appropriate circumstances, terminate Accounts of repeat infringers.
11. Privacy and Data Protection
11.1. Our processing of personal data is described in our Privacy Policy. The Privacy Policy is provided as data-protection information and is not a separate contract that you must agree to.
11.2. Roles. For personal data about you that we process to provide the App, we act as the data controller under the GDPR.
11.3. Lawful bases. We rely on the lawful bases of contract (Article 6(1)(b) GDPR) to provide the App, legal obligation (Article 6(1)©) to comply with Applicable Law, legitimate interests (Article 6(1)(f)) to secure the App, prevent abuse, and maintain audit logs, and consent (Article 6(1)(a)) for optional product analytics and any other consent-based processing clearly indicated in the App.
11.4. Your rights. Where the GDPR or an equivalent law applies, you have the rights of access, rectification, erasure, restriction, portability, and objection, the right to withdraw consent at any time without affecting prior processing, and the right to lodge a complaint with your supervisory authority. Requests may be sent to privacy@crumely.app.
11.5. U.S. state privacy rights. Residents of U.S. states with comprehensive privacy laws (including California, Colorado, Connecticut, Texas, Virginia, and others) have rights to know, access, correct, delete, port, and limit the use of certain personal information, and to opt out of “sale” and “sharing” or targeted advertising. We do not sell your personal information and do not engage in cross-context behavioral advertising. To exercise these rights, contact privacy@crumely.app.
11.6. International transfers. Where personal data is transferred outside your jurisdiction, we use appropriate safeguards including Standard Contractual Clauses and, where necessary, supplementary measures.
11.7. Sub-processors and recipients. We use vetted third parties to operate and distribute the App. The current list, the role of each recipient (processor or independent controller), and the international transfer mechanisms we rely on are set out in detail in the Privacy Policy and include, as of the date of these Terms: Convex (backend, processor), Sentry (diagnostics, processor), PostHog Cloud EU (opt-in product analytics, processor; EU hosting), OpenAI (AI imports, processor; contractually committed not to use API inputs or outputs to train its models), Resend (transactional account emails such as email verification and password reset, processor), RevenueCat (subscription management, processor), Google (YouTube Data API used for video imports, independent controller), Apple App Store (app distribution and in-app purchases, independent controller for its store and billing services), and Google Play (app distribution and in-app billing, independent controller for its store and billing services). When you import from a video link, the relevant video platform (YouTube, TikTok, or Instagram) additionally receives a request directly from your device, as described in the Privacy Policy.
11.8. Security. We implement reasonable technical and organizational measures appropriate to the risk, including server-side identity checks, idempotent mutations, locale and ownership authorization, password strength requirements, server-side throttling of failed sign-in attempts, structured audit logging, PII redaction in diagnostics, and EU hosting for opt-in analytics. No system is perfectly secure; you use the App at your own risk to the extent permitted by Applicable Law.
11.9. Children. See Section 2.1. We do not knowingly process personal data of children below the age threshold set out there. If you believe we have inadvertently done so, contact privacy@crumely.app and we will delete the data without undue delay.
12. Audit and Logging
12.1. To operate the App securely and to comply with Applicable Law, we maintain server-side audit records of certain events (e.g., authentication, subscription changes, content publishing, reports, recipe imports). Default retention is 180 days, with auth, subscription, and report categories retained for up to 365 days, after which records are automatically expired.
13. Offline Use and Synchronization
13.1. The App provides an offline-first experience. Certain features (community browsing/search, publishing, remix/materialize, AI imports) require a network connection.
13.2. Locally cached data is synchronized to our backend when connectivity is restored. You acknowledge that conflict resolution, eventual consistency, and version checks may result in your local changes being deferred, merged, or, in case of unresolvable conflicts, retained locally and flagged as a conflict for your review.
13.3. You are responsible for maintaining your device, operating system, storage, and network connectivity. We are not liable for data loss caused by device failure, OS-level data wipes, or your removal of the App, except to the extent caused by our breach of these Terms or required by Applicable Law.
14. Third-Party Services and Links
14.1. The App integrates with and may link to Third-Party Services. We do not control and are not responsible for their content, availability, policies, or practices. Your use of Third-Party Services is governed by their terms and policies.
15. Disclaimers
15.1. To the maximum extent permitted by Applicable Law, the App, all Content, and all related services are provided “as is” and “as available”, without warranties of any kind, whether express, implied, statutory, or otherwise, including warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, reliability, availability, or that the App will be uninterrupted, error-free, or secure.
15.2. We disclaim any responsibility for the accuracy, completeness, safety, or suitability of any recipe, ingredient, instruction, AI-generated output, or Community Content. See Section 3.4 and Section 9.2.
15.3. Nothing in this Section excludes or limits warranties, rights, or remedies that cannot be excluded or limited under Applicable Law. Consumer Users in the EU, EEA, UK, and Switzerland retain all mandatory statutory rights, including under the EU Sale of Goods Directive, the Digital Content Directive, and national implementing laws. See Section 17.
16. Limitation of Liability
16.1. To the maximum extent permitted by Applicable Law, Crumely, its affiliates, officers, directors, employees, agents, and licensors shall not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for any loss of profits, revenues, goodwill, data, business opportunity, or anticipated savings, arising out of or in connection with the App or these Terms, whether based on contract, tort (including negligence), strict liability, statute, or any other legal theory, and whether or not we have been advised of the possibility of such damages.
16.2. Aggregate cap (non-consumer Users only). To the maximum extent permitted by Applicable Law, where you use the App other than as a consumer, our aggregate liability to you for all claims arising out of or in connection with the App or these Terms shall not exceed the greater of (a) the amount you paid to us for the App in the twelve (12) months preceding the event giving rise to the claim, or (b) fifty euros (EUR 50). For Users who are consumers within the meaning of the Polish Civil Code (art. 22¹ k.c.), the EU Consumer Rights Directive, or other Applicable Law, this cap does not apply and our liability is governed exclusively by mandatory provisions of Applicable Law (including, in Poland, the Civil Code provisions on liability for non-performance or improper performance of obligations and on warranty for digital content and services, and Directive (EU) 2019/770 as implemented in your jurisdiction).
16.3. Carve-outs. Nothing in these Terms excludes or limits liability for: (a) death or personal injury caused by our negligence; (b) fraud or fraudulent misrepresentation; © gross negligence or wilful misconduct; (d) any liability that cannot be excluded or limited under Applicable Law, including mandatory consumer protections.
16.4. Allocation of risk. You acknowledge that the disclaimers and limitations in Sections 15 and 16 are an essential basis of the bargain and reflect a fair allocation of risk between you and us.
17. Consumer Rights and Alternative Dispute Resolution
17.1. If you are a consumer, you benefit from any mandatory consumer protections that apply under the laws of your country of habitual residence or under other Applicable Law. Nothing in these Terms excludes, restricts, or displaces those rights.
17.2. Right of withdrawal — digital content and services. For paid Subscriptions providing digital content or digital services, you have the right to withdraw from the contract within 14 days of the day of conclusion, except that, in accordance with Article 16(m) of Directive 2011/83/EU and art. 38 pkt 13 of the Polish Act of 30 May 2014 on Consumer Rights (ustawa o prawach konsumenta), you lose the right of withdrawal in respect of digital content not supplied on a tangible medium once performance has begun, provided that you (i) gave prior express consent to the start of performance during the withdrawal period and (ii) acknowledged that you thereby lose the right of withdrawal. Paid Subscriptions are sold and billed through the Apple App Store or Google Play, which act as the merchant of record. The platform’s own purchase and payment terms, presented to you at the point of sale, capture your express consent to immediate performance and your acknowledgement of the resulting effect on the right of withdrawal, and the platform handles billing, immediate provisioning, and refunds accordingly. Crumely does not operate a separate in-app purchase confirmation checkbox for this purpose. For digital services that we perform directly during the withdrawal period at your express request (e.g., AI-assisted recipe imports), you agree to pay a proportionate amount for services actually provided up to the time you communicated your withdrawal. Nothing in this clause limits any mandatory statutory withdrawal or refund rights you may have.
17.3. How to withdraw. To exercise your right of withdrawal (where it applies), send an unequivocal statement to legal@crumely.app within 14 days of contract conclusion. You may, but do not have to, use the model withdrawal form set out in Annex A at the end of these Terms (which reproduces the form prescribed by Annex I to Directive 2011/83/EU and Annex 2 to the Polish Act on Consumer Rights). The withdrawal period is deemed observed if you send your statement before the period expires.
17.4. Statutory conformity. Digital content and services we provide for consideration are subject to the conformity and remedy rules of Directive (EU) 2019/770 and national implementing laws.
17.5. Alternative dispute resolution and consumer assistance. You may be entitled to use competent consumer protection bodies, consumer advice bodies, or alternative dispute resolution procedures available under Applicable Law. In Poland, the entity competent for out-of-court resolution of consumer disputes concerning services of this kind is the Voivodeship Inspector of Trade Inspection (Wojewódzki Inspektor Inspekcji Handlowej) with jurisdiction over our registered office; consumer information and assistance may also be available through the Office of Competition and Consumer Protection (UOKiK, https://uokik.gov.pl), municipal or district consumer ombudsmen (rzecznicy konsumentów), the Permanent Consumer Arbitration Court (Stały Sąd Polubowny przy Wojewódzkim Inspektorze Inspekcji Handlowej), and the European Consumer Centre Network (ECC-Net, https://konsument.gov.pl) for cross-border EU consumer matters. In accordance with Article 32 of the Polish Act of 23 September 2016 on Out-of-Court Resolution of Consumer Disputes, we declare that we do not commit in advance to participate in out-of-court consumer dispute resolution proceedings unless required by Applicable Law; we will state our position on participation in response to each individual consumer complaint. The EU Online Dispute Resolution (ODR) platform was discontinued with effect from 20 July 2025 (Regulation (EU) 2024/3228) and is no longer available.
18. Dispute Resolution
This Section does not require private arbitration and does not waive any non-waivable consumer right to bring claims before competent courts or consumer protection authorities.
18.1. Informal resolution. Before initiating any formal proceeding, you and Crumely agree to attempt to resolve any dispute by contacting legal@crumely.app and providing a written description of the dispute, your contact information, and the relief sought. We will review and respond in good faith. If you are a consumer, we will respond to your complaint (reklamacja) within fourteen (14) days of its receipt, on paper or another durable medium (email suffices), in accordance with art. 7a of the Polish Act on Consumer Rights.
18.2. No mandatory arbitration. We do not require Users to resolve disputes through the American Arbitration Association, U.S. private arbitration, or any other mandatory private arbitration process under these Terms. Any arbitration, mediation, or alternative dispute resolution process will apply only where both parties agree to it after the dispute arises or where Applicable Law requires or provides such a process.
18.3. Courts and consumer fora. If a dispute cannot be resolved informally, either party may bring claims before courts or consumer dispute bodies that have jurisdiction under Applicable Law. Consumers may use any court or forum made available by mandatory consumer protection rules, including the courts of their place of residence where such rules apply.
18.4. Non-consumer disputes. If you use the App other than as a consumer and Applicable Law permits a forum choice, disputes arising out of or relating to these Terms shall be submitted to the competent Polish courts having jurisdiction over our business address, unless mandatory law requires another forum.
18.5. Protective relief. Either party may seek urgent, interim, injunctive, or protective relief before any court of competent jurisdiction where necessary to protect intellectual property rights, security, confidential information, or prevent unlawful use of the App.
19. Suspension and Termination
19.1. By you. You may stop using the App at any time and may delete your Account from within the App or by contacting support@crumely.app.
19.2. By us. We may suspend or terminate your Account or access to all or part of the App, with or without notice, if we reasonably believe that (a) you have violated these Terms or Applicable Law, (b) your use creates risk or possible legal exposure for us, other Users, or third parties, © your Account has been used to abuse community, reporting, AI import, or subscription features, or (d) we cease to offer the App. Measures may be graduated and may include temporary or permanent restriction of specific features (such as community writing or publishing) instead of full suspension or termination. Where required by Applicable Law (including the DSA), we will provide reasons and an opportunity to appeal (Section 8.6).
19.3. Effect. Upon termination, your right to use the App ends. Sections that by their nature should survive termination will survive (including Sections 5.3, 5.4, 5.6, 10, 11, 12, 15, 16, 17, 18, 20-24).
19.4. Data after termination. Following Account deletion, we will, without undue delay and in any event within thirty (30) days of the deletion request, delete or irreversibly anonymize personal data associated with your Account in our primary production systems, subject to (a) retention required by Applicable Law (including tax, accounting, security, and dispute-handling obligations), (b) the survival of Community Content: published Community Content that you have not deleted or unpublished before Account deletion may remain available in the App with an anonymized author label (reviews you submitted are anonymized and their text and images removed), and copies, shadows, remixes, and references held by other Users survive under the licenses in Section 5.3, and © the natural expiry of encrypted backups and security logs, which are overwritten in the ordinary course and in any event within ninety (90) days of the deletion, unless a longer period is required by Applicable Law.
20. Changes to the Terms
20.1. Reasons for change. We may amend these Terms only for one or more of the following valid reasons, which we will identify in the change notice: (a) changes in Applicable Law, regulatory guidance, or a binding decision of a court or competent authority; (b) changes to the App’s features, functionality, sub-processors, or pricing model; © security, fraud-prevention, or abuse-mitigation needs; (d) correction of clerical errors, ambiguities, or outdated references; (e) changes to third-party platform rules (including Apple App Store, Google Play, and RevenueCat); or (f) reasonable business reorganization not adverse to your rights as a consumer. This clause is intended to comply with Article 384¹ of the Polish Civil Code and to avoid the abusive-clause patterns listed in Article 385³ of the Polish Civil Code.
20.2. Material vs. non-material changes. A change is material if it reduces your rights, increases your obligations, changes pricing, introduces a new processing purpose, narrows the scope of the Service, or otherwise affects you negatively and not insignificantly within the meaning of Article 19 of Directive (EU) 2019/770. All other changes (including typographical corrections, clarifications, contact-detail updates, and updates to legal references) are non-material.
20.3. Notice period. For material changes, we will notify you at least thirty (30) days before the change takes effect, by in-App notice and, where we have your verified email address, by email. The notice will summarize the change, identify the reason under Section 20.1, state the effective date, and explain your options under Section 20.4. Non-material changes take effect upon posting; we will reflect them in the “Last updated” date and in Annex B – Changelog.
20.4. Your options for material changes. During the 30-day notice period you may (a) accept the new Terms via the in-App prompt, or (b) reject the change by deleting your Account free of charge in accordance with Section 19.1. For paid subscriptions, where the change has a more than insignificant adverse effect on your access to or use of paid digital content or services within the meaning of Article 19 of Directive (EU) 2019/770, you may terminate the contract within thirty (30) days of the change taking effect and request a pro-rata refund of any prepaid period not yet consumed; refunds for purchases made through the Apple App Store or Google Play are processed by the respective store in accordance with its refund mechanisms.
20.5. Continued use. If you continue to use the App after the effective date of a material change without exercising your right to terminate, you are deemed to have accepted the new Terms for purposes of this contract. Continued use will not be treated as consent for any personal-data processing that requires consent or explicit consent under the GDPR; for such processing we will seek a separate opt-in in the App in accordance with the Privacy Policy.
20.6. DSA notice obligation. Where a change affects the terms governing content moderation, account suspension, complaint handling, or the internal complaint-handling system, we will give notice in accordance with Article 14(2) of Regulation (EU) 2022/2065 (Digital Services Act).
20.7. Changelog. A summary of past versions and material changes is maintained in Annex B – Changelog at the end of these Terms.
21. Force Majeure
21.1. We are not liable for any failure or delay in performance to the extent caused by events beyond our reasonable control, including acts of God, war, terrorism, civil unrest, pandemic, government action, labor disturbances, internet or telecommunications failures, or failures of Third-Party Services.
22. Assignment
22.1. You may not assign or transfer these Terms or your Account without our prior written consent. We may assign these Terms in connection with a merger, acquisition, reorganization, or sale of assets, or by operation of law, provided that your rights are not materially diminished.
23. Platform-Specific Terms
23.1. Apple App Store. You acknowledge that these Terms are concluded between you and Crumely only, and not with Apple. Crumely (and not Apple) is solely responsible for the App and its content. Apple has no obligation to provide maintenance and support. In the event of any failure of the App to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price (if any); to the maximum extent permitted by Applicable Law, Apple has no other warranty obligation. Apple is not responsible for addressing any claims by you or any third party relating to the App, including product liability, consumer protection, or intellectual property claims. You represent that you are not located in a country subject to a U.S. Government embargo, or designated as a “terrorist supporting” country, and are not on any U.S. Government list of prohibited or restricted parties. Apple and its subsidiaries are third-party beneficiaries of these Terms and may enforce them against you.
23.2. Google Play. Where applicable, these Terms are between you and Crumely, not Google. Google is not responsible for the App or its content.
24. Miscellaneous
24.1. Governing law. These Terms are governed by the laws of Poland, without regard to conflict-of-laws rules, except where Applicable Law requires otherwise. If you are a consumer, this choice of Polish law does not deprive you of any mandatory protections provided by the laws of your country of habitual residence or by other non-waivable consumer protection rules that apply to you.
24.2. Entire agreement. These Terms and any documents expressly incorporated by reference constitute the entire agreement between you and Crumely regarding the App and supersede all prior agreements on the subject matter. The Privacy Policy explains our personal-data processing practices and does not create a separate contractual agreement.
24.3. Severability. If any provision of these Terms is held invalid or unenforceable, the remaining provisions shall remain in full force and effect, and the invalid provision shall be replaced by an enforceable provision that most closely reflects the original intent.
24.4. No waiver. Our failure to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.
24.5. Notices. We may give notice via the App, by email to the address associated with your Account, or by posting on our website. Notices to us should be sent to legal@crumely.app.
24.6. Language. These Terms are made available in English. Where translations are provided, the English version prevails to the extent permitted by Applicable Law.
24.7. No agency. Nothing in these Terms creates any agency, partnership, joint venture, employment, or franchise relationship between you and Crumely.
24.8. Contact. Adrian Gaik Software Armeńska 5/8 street, 52-121, Wrocław, Poland NIP: 8992914427 REGON: 520853243 EU VAT: PL8992914427 Email: legal@crumely.app Data protection: privacy@crumely.app Security: security@crumely.app Appeals (DSA): appeals@crumely.app Copyright: copyright@crumely.app
By tapping “I agree” (or equivalent) during account creation, or by otherwise using the App, you confirm that you have read, understood, and agreed to these Terms, and that you have read the Privacy Policy.
Annex A — Model Withdrawal Form
(Complete and return this form only if you wish to withdraw from the contract. This form reproduces the model set out in Annex I to Directive 2011/83/EU and Annex 2 to the Polish Act of 30 May 2014 on Consumer Rights.)
To: Adrian Gaik Software Armeńska 5/8 street, 52-121, Wrocław, Poland Email: legal@crumely.app
I/We () hereby give notice that I/We () withdraw from my/our () contract of sale of the following goods ()/for the provision of the following service () / for the supply of the following digital content ():
Ordered on ()/received on (): __________________________________________
Name of consumer(s): __________________________________________________
Address of consumer(s): _______________________________________________
Signature of consumer(s) (only if this form is notified on paper):
Date: ________________________________________________________________
(*) Delete as appropriate.
Annex B — Changelog
This annex records the version history of these Terms. Material changes (as defined in Section 20.2) are flagged accordingly. The “Notice given” column states how affected Users were notified.
| Version | Effective date | Materiality | Summary of changes | Notice given |
|---|---|---|---|---|
| 0.1 | - | n/a (initial) | Initial publication of the Terms and Conditions. | n/a (pre-launch) |
| 0.2 | - | Non-material | Added Section 9.5 clarifying that recipe imports are best-effort; updated Section 7.9 so a failed import does not consume AI import quota. | n/a (pre-launch) |
| 1.0 | - | n/a (pre-launch release version) | Aligned import terms with video (YouTube/TikTok/Instagram links, YouTube API Services, device-side retrieval) and shared-text imports; corrected Basic tier quota to 10 and Community to 25; removed unreleased partner/contest content; added technical requirements (3.6), DSA points of contact (8.9), corrected DSA SME scope and Polish DSC status (8.7-8.8), added moderation-automation transparency (8.4), NCII 48-hour removal process (8.10), CSAM reporting statement (6.2), AI Act transparency clause (9.7), free-trial and cancellation-path clarifications (7.7), 14-day consumer complaint response (18.1), updated Polish ADR/ODR information (17.5), graduated sanctions (19.2), and account-deletion effects on Community Content (5.3, 19.4); added baker profile pages: visibility, searchability, and featuring effects of publishing (8.1) and the email notice path for reporting baker profiles (8.4). | n/a (pre-launch) |
